Technology is changing how customers behave and what they expect from companies. Follow these tips to make sure you’re not driving customers away with outdated tactics.
No matter how amazing your products or services are, if your customers don’t want them—or believe they need them—they’re going to go elsewhere. The only way to build a loyal and engaged customer base is to get to know them through data. But what exactly does that mean, and why is it so important?
There’s a lot of noise out there about the best way to market a business—and as a brand new business, it’s easy to get lost. That’s why we pulled together the best tactics to build an easy-to-follow marketing starter kit for new business like yours.